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  • How to Find Candidates with Better Resumes

    Try these steps to find the best candidates for your job openings. No business owner wants to sift through job applications only to discover that the candidates lack necessary skills. It's a frustrating waste of time for both the employer and the applicant. Worse still, if you're searching for a specialist but keep coming up empty, you may settle for someone without the expertise to truly deliver. While you can't prevent unqualified candidates from applying, we want to ensure you're also getting those hidden gems. Let’s focus on filtering out the irrelevant resumes and attracting the ones that truly meet your needs. Photo Credit: Glenn Carstens-Peters But first, are you new to BearPeak? -  You can watch a client testimonial here - Or you can learn more about  how we work here TABLE OF CONTENTS Clarify Job Requirements with Expert Guidance Maximize Exposure Implement Proactive Sourcing Strategies Strengthen Your Brand Evaluate Candidate Skills 1. Clarify Job Requirements with Expert Guidance It may seem obvious, but it's essential to start your candidate search with a clear, well-crafted job application. Consider these important structural pieces: What will this employee be required to do? What would it be nice for the employee to do, but doesn't belong as a necessity in their job description? How would it be appropriate to list these tasks in the application? What skills do you need the employee to have? What software do they need to use? Does the position require a commute? What days and hours will you need them to be available to work? Additionally, what skills would it be preferred for the employee to have, but aren't absolutely necessary? How can those 'strongly preferred' traits be communicated in the job posting? Next, seek a second opinion. By collaborating with industry experts, you can refine your job descriptions to attract the best talent. Consultancy teams bring years of hiring experience and can ensure your job posting is perfectly aligned with your needs. 2. Maximize Exposure The wider you distribute your job posting, the more resumes you'll attract. Top-tier talent may only be active on a specific job platform. By casting a broad net and targeting the right platforms, you increase your chances of reaching high-quality candidates who might otherwise slip through the cracks. Leveraging a strategic mix of general job boards, industry-specific sites, and niche platforms ensures you're visible to the best talent, no matter where they’re searching. 3. Implement Proactive Sourcing Strategies What if your current employees could seamlessly connect you with skilled professionals in their network? By implementing internal referral programs, you can significantly enhance the quality of candidates. If the ideal tool isn't already out there fore you, we can help build and streamline a custom program. Targeted talent searches can give you an edge, but don't overlook a resource many forget: consultancies. When you're looking to fill just one or two roles, you might instinctively turn to freelancers. However, some of the best freelancers operate within teams . 4. Strengthen Your Brand We all still judge a book by its cover. To attract the right candidates, your brand needs to resonate with them. This could involve anything from refining your unique value proposition to offering additional perks, or even revamping your website—whatever it takes to present your company in its best light and connect with top candidates who are ready to meet you halfway. Let us help you craft a brand image that attracts high-quality candidates. 5. Evaluate Candidate Skills Platforms like LinkedIn offer assessments you can attach to job postings, which is a great way to evaluate critical skills before the interview stage. However, these platform tests often lack versatility or customization. If you’ve ever taken one yourself, you know they tend to be generic and may not focus on the specific skills you're seeking. For more precision, consider using tailored assessment tools. This ensures candidates meet both technical and soft skill requirements, saving time for both you and the applicants, while also giving them insight into the actual skills you'll need them to bring. These custom tools may be easily found with a quick Google search, while others might require tailored development. Ultimately, only you can determine the best fit for your needs. Securing those Better Resumes Still can't figure out why better resumes aren't coming your way? Or are you only receiving applications from candidates who don't match your needs at all? When you can't pinpoint the hiring issue, a fresh pair of eyes can get you out of the rut. BearPeak Technology has the renowned team that can get your hiring system back on track. It's important for us to disclose the multiple authors of this blog post: The original outline was written by chat.openai, an exciting new AI language model. The content was then edited and revised by Lindey Hoak. "OpenAI (2024). ChatGPT. Retrieved from https://openai.com/api-beta/gpt-3/ " BearPeak Technology Group is a software studio based in Boulder, CO, offering studio, startup, strategy, and staffing services. Get in touch with BearPeak for a free consultation at   bearpeak.io/contact .

  • The Stages of a Startup

    You've made the bold decision: launching your own startup. Today, we'll take you through all the stages of a startup, from your idea written on a napkin to establishing a fully realized company poised for long-term success. But first, are you new to BearPeak? -  You can watch a client testimonial  here - Or you can learn more about how we work here Stage 1: Ideation Just having an idea is a step in the startup process. At this stage, you're creatively brainstorming solutions to problems, often in the most unexpected places—while in the shower, during lunch, or driving. Write it down! Get creative and let your ideas flow organically. Unfortunately, not all ideas have market potential. Before moving forward, conduct thorough market research to assess whether there is demand for your product or service. You may have come up with the most brilliant design for a custom french-toast-waffle-maker-combo, but if you're the only person in the world who wants one, you don't have a business. Just because you have a great idea doesn't mean there's an audience for it. It’s essential to verify if others share your enthusiasm. Do a few Google searches (or a lot!) to see if anyone else makes what you're thinking of. Do you wish they'd done it differently? Or maybe no one has ever created what you're setting out to make; why do you think that is? Lastly, conduct a feasibility study. Evaluate the practicality and viability of your idea. What would it be made out of? Is there a logical reason why no one has made it before, like inadequate resources or potential risks? Stage 2: Validation Once you’ve solidified your idea, the next step is validation—transforming your concept into a Minimum Viable Product (MVP). A Minimum Viable Product (MVP) is a basic version of your product that demonstrates its core functionality, allowing you to test its potential in the real world. Whether it's a SaaS development platform, a custom web app, or powered by artificial intelligence, building an MVP lets you gather customer feedback early on, saving time and resources. This stage is also your opportunity to evaluate whether the product is something you can actually create with your current resources and engineering talent. A proof of concept will be vital to the next stage in your startup, so spend the time you need to truly demonstrate that your idea works in a real-world scenario. Customer feedback will be invaluable, offering insights into the features they love and areas that need improvement. Use this feedback to refine your product and ensure it’s something the market truly wants. You don't need to change your product exactly as others request, but take thorough notes on their observations: What do they appear to notice first? What do they comment on first? What do they wish you could change? What are they already happy about? How much would they be willing to pay for your product? Do they have ideas for your branding, like a company name, logo, or colors? You may choose not to follow their recommendations at all, but their observations offer insight into your potential customer's first instincts and associations. Stage 3: Funding With an MVP in hand, it's time to consider how to fund the next stage of development. How are you going to get this business off the ground? Depending on your needs, you can explore various options: personal savings, raising capital from friends and family, angel investors, or even crowdfunding. For those with larger aspirations, venture capital may be the route to take. Presenting your MVP to investors—demonstrating how it solves real problems and can generate profits—can secure significant funding to help you reach new heights. Venture Capital Seek an investment from venture capital firms for further development. Think of the popular example Shark Tank: Startup owners present their product/service to a panel of investors, and prove that their product is practical, solves a real problem, and is able to turn a profit. With those aspects in mind, you may be able to secure a boost that will get your startup really churning. For more info, review our tips on what investors look for in startups . Crowdfunding Another popular funding option nowadays is crowdfunding. Utilize platforms like Kickstarter or Indiegogo to raise funds from a large number of people. It may be beneficial to offer them something in return, like early release of your product, an extra side product, or other prize for their contribution. Stage 4: Building With funding in hand, it's time to expand your MVP into a full-fledged product. This is where you'll hire developers and key personnel to scale your operations. Whether you're building a custom web app or a SaaS platform, having a strong team of engineering talent will ensure your product grows efficiently. Set up your business processes, systems, and infrastructure, so the company can function together efficiently and as automatically as feasible. At this stage, marketing and sales should become a top priority. You want immediate interest in the product once it launches, so how can you bring awareness to its upcoming release? As you prepare, create a buzz around your product to build anticipation among potential customers. By this point, you need to have chosen a startup business structure and filed appropriate paperwork for your company. Click here for more info on each type and how to pick your startup structure. Stage 5: Market Entry It's time to launch! With your go-to-market strategy in place, you’ll focus on distribution logistics, customer service, and a seamless sales process. Establish how your product will be delivered to customers. Who will package? Who will add shipping labels? How will you handle shipping fees? Complaints? Damaged returns? A strong marketing strategy—leveraging social media, content, and targeted advertising—will be critical to a successful launch. The goal is to build awareness and drive sales immediately upon entering the market. Build your social media channels, connect with customers in person and online, and build up a portfolio of photos/videos to show off your product's best features. Stage 6: Growth After the initial launch, the goal is to sustain momentum and continue growing. There will be plateaus, maybe falters and off seasons, but overall, sales should continue upwards. This stage will focus on scaling production, improving operations, and entering new markets or customer segments. Iterate on your product based on user feedback and stay aligned with evolving market trends to keep your offering relevant. Can you make it more eco-friendly? Less carbon-emitting? Supporting other local businesses by sourcing nearby materials? AI can be particularly useful in analyzing customer feedback and automating certain processes, allowing you to optimize your product and operations while keeping pace with demand. Stage 7: Maturity You've made a product, you've kept it relevant, and you've seen it grow. Now, it's time to optimize. Streamline your operations for efficiency and profitability. It may also be time to diversify your product offerings—what new features or services can you introduce to expand your portfolio and continue engaging customers? Efficiency is key. Streamline processes and automate wherever possible to maintain quality while reducing costs, allowing your business to remain competitive. Like with every stage, continue to allocate time and energy to sustaining growth. The success of your startup is dependent on a maintained market position and successful management of competition. Stage 8: Exit Strategies You created a startup that solves a problem. You kept it relevant as times changed. You optimized business operations to function smoothly and profitably even when energy is allocated elsewhere. Now you have the opportunity to exit. An acquisition involves selling your company to a larger entity, while an IPO allows you to take it public. Merging with another company could strengthen your market position and further extend your business’s reach. Startup Stages in Review They may have sounded simple in text but the stages of a startup are complex and time-consuming. Each stage presents its own challenges and opportunities, but with the right strategy, team, and vision, you can build a thriving company. Navigate these stages effectively to have a successful startup. Connect with others, ask questions, and be open to receiving advice whenever and however you can. Connecting with the team here at BearPeak can be an excellent start! We specialize in SaaS development, custom web app creation, and sourcing top engineering talent to help you reach new heights in your startup journey. Connect with us today to learn how we can help bring your vision to life. It's important for us to disclose the multiple authors of this blog post: The original outline was written by chat.openai, an exciting new AI language model. The content was then edited and revised by Lindey Hoak. "OpenAI (2024). ChatGPT. Retrieved from https://openai.com/api-beta/gpt-3/ " BearPeak Technology Group is a software studio based in Boulder, CO, offering studio, startup, strategy, and staffing services. Get in touch with BearPeak for a free consultation at   bearpeak.io/contact .

  • Space Simulations: From Pixels to Planets

    Engineering: Designing solutions through the application of science and math. Humans never would've launched rockets into space without engineering. Centuries of experimentation taught us how to propel objects up and out of Earth's atmosphere. But navigating the stars is a whole different ballgame. Space exploration requires complex software engineering: running functioning space stations, charting galaxies across the universe, and training through space simulations are just a few. We're big fans of little details, so let's explore space simulators and how they're progressing galactic exploration. For each category, we've selected one programming language to explore how it achieves the task. Photo Credit: SpaceX, Unsplash Spacecraft Design The more we can predict what a ship will need to endure, the better we can design it. Thanks to trial and error, spacecraft design has updated over time, and along with it, the development of software simulations. Modeling Trajectories Language in focus: Python Rocket launches have come a long way from scientists like Wernher von Braun and the West Virginian Rocket Boys. Utilizing a computer system better guarantees that calculations will be accurate (aka faults can be almost solely chalked up to human error). An ideal software language for simulating and modeling trajectories, Python has libraries including AstroPy, SciPy, and SPICE (from NASA's Navigation and Ancillary Information Facility ). Python is widely considered to provide ease of use and extensive resources, making it ideal to model orbital mechanics and perform simulations to predict paths. Adequate Materials Language in focus: MATLAB In addition to calculating what shape and style best suits a spacecraft, there are the mechanical properties of its materials to consider. The exterior of a spaceship needs to withstand harsh environmental situations but also be the appropriate strength and weight to ensure proper flight paths. Engineers can use MATLAB to simulate material resistance, making it a key tool to determine which materials are appropriate for construction. Mission Planning Testing Scenarios Language in focus: C++ Thanks to software engineering, teams are able to simulate various mission conditions, like environmental changes and spacecraft malfunctions. C++ is commonly used for this, developing real-time systems and simulation software. The language is known for its strong performance and low-level hardware control; The more accurate teams can simulate real conditions, the better. Risk Mitigation Language in focus: Java Considering the cost of space travel, the massive teams required to manage it, the unpredictability, and the astronauts risking their lives, considering all of the risks is vital. Therefore, how do we model failure scenarios? How do we propose strategies to avoid them? These are accomplished with software that can handle large datasets and process complex operations. Java is portable and robust, meaning it can analyze risks, model failure scenarios, and (maybe most importantly) propose solutions. High-Performance Computing (HPC) Language in focus: Fortran These space-worthy machines are operating further away than ever before. With more distance comes more importance of accuracy, and the need for a computer to perform the best it can. Fortran is still a top choice for High-Performance Computing (called HPC for short), frequently used for intensive tasks like simulating spacecraft behavior in extreme conditions. Astronaut Training Gravity Simulations Language in focus: C Astronaut training includes plenty of practice in gravity simulators: Parabolic flight simulators, underwater training facilities, and g-force simulators often require custom-built software. The software needs to handle real-time control and integrate accurate physics (such as microgravity or lunar gravity). This makes the software language C a great contender. VR and AR (Virtual and Augmented Reality) Language in focus: C# (Unity) The past decade has seen immense progress in the world of VR and AR. Developers can create immersive and interactive training environments to help prepare astronauts and mission control. The goal for a software language in this field is to render real-time, reflect accurate physics, and connect cross-platform. Unity is one of the most widely-used engines for VR and AR simulations. The primary programming language for Unity is C#. It's easy to read, simple, efficient, and scalable, which all help programmers write and maintain complex code. Emergency Situations Language in focus: Lua Simulations need to be as accurate and complex as possible, especially when planning emergency scenarios. Developers focus on choosing a programming language that provides real-time performance, accurate physics modeling, and robust systems integration. This makes Lua a great contender. It's a lightweight embedding scripting language, which helps it behave dynamically. Lua is often utilized in simulation engines to control events like spacecraft system failures and emergency evacuations. Photo Credit: SpaceX, Unsplash Space Simulations in Summary We've come a long way since the first launch from Cape Canaveral. Modern software engineering has the tools to help us model and plan every aspect of a space mission. From the ship design and materials to mission planning and astronaut training, developers simulate changes in gravity, weather, and expect the unexpected. It's important for us to disclose the multiple authors of this blog post: The original outline was written by chat.openai, an AI language model. The content was then edited and revised by Lindey Hoak. " OpenAI (2024). ChatGPT. Retrieved from https://openai.com/chatgpt " BearPeak Technology Group is a software studio based in Boulder, CO, offering studio, startup, strategy, and staffing services. Get in touch with BearPeak for a free consultation at bearpeak.io/contact .

  • Top 10 Insights from Startup CEOs

    Photo Credit | Kari Shea, Unsplash Whether you're a seasoned CEO or an aspiring entrepreneur, take note of these tips from founders who achieved remarkable success. Here are our top 10 insights from startup CEOs. New to BearPeak? -  Watch a client testimonial - Learn how we work - Read more   about us TABLE OF CONTENTS Embrace failure as a learning opportunity Keep a customer-centric mindset Be resilient Focus on effective communication Nurture the company culture Never stop learning Remain persistent Balance risk-taking and caution Maintain mentorships Reflect on your personal goals 1. Embrace failure as a learning opportunity This may sound like an odd piece of advice to start on: why talk about failing? Turns out that failure is part of any journey; can you think of a time when everything went according to plan? The important part is what you choose to do with that failure. Evan Williams is a game-changer in the startup world. He built never-before-seen technologies like Blogger, Medium, and Twitter. He was even the original person to coin the term 'blogger.' But none of those would have happened if Williams had given up. "Every time you start a company," Williams said. "and I've started five or six - you have the opportunity to screw up in whole new ways." If Williams stopped inventing when he quit college, or when he left his first job in California, he never would've made history. 2. Keep a customer-centric mindset This is another piece of advice that you hear constantly. That's because it's easy to get lost in the numbers and forget what's truly important. Always put your customer at the center of your decision-making. You may not agree with them and the customer certainly isn't always right. But the right customer makes or breaks your business. Jeff Raider, one of the co-founders of Harry's and Warby Parker, said, "we can take these capabilities — build unique brands, try to really solve customer problems, have the brands have a purpose and a mission— and we can apply them to any category. We just need to find opportunities" ( Priya Rao, 2022 ). Both Harry's and Warby Parker were brands born from opportunity. They provide a solution previously missing from the market. Keeping a similar customer-centric mindset will ensure that your product means something to clients, because it provides a solution they actually desire. 3. Be resilient The business world has a reputation for being challenging. You'll hit problems that seem impossible to solve, and maybe your business will fail. But at the end of the day, those aren't reasons to stop; they're teaching you how to navigate. Evan Spiegel created Snapchat in 2011. The social media app allows users to post images and videos that will disappear after 24 hours. Providing that impermanence means the app has attracted hundreds of millions of users. But, as can unfortunately be expected, some use it for cruel intentions. Spiegel had this to say: "It's important to be thoughtful and mindful about the things you say to other people. Having been bullied growing up, it's something that's really near and dear to my heart. You probably won't have many friends on Snapchat if you're being a jerk" ( Medhi, 2020 ). Ultimately, social platforms and businesses are primarily used by people who intend them for good. Spiegel's advice applies to the words you say online, how you take in other's feedback, and the interactions we have outside of social media too. "Someone will always have an opinion about you. Whatever you do won't ever be enough. So find something important to you. Find something that you love." 4. Focus on effective communication It's the reason behind every TV comedy misunderstanding. The culprit of unhappy friendships, the human error in every project. Miscommunication is one of the biggest issues in any situation, and it can tangle up your company. Philip Krim, a founder of Casper, says that it's "better to over-communicate." Clear and transparent instructions, rules, and updates will keep team members informed. But what does it look like to actually do this? Daily or weekly update meetings, having a message board, and staying up-to-date on company DMs are great places to start. Remember that keeping staff in the loop not only increases project productivity, but makes them feel included, respected, and i mportant. It may sound like a given, but just watch the next time your team has a misunderstanding. If unaddressed, complete chaos can ensue. 5. Nurture the company culture We are not robots. Employees need encouragement, goals, and a positive work environment. People do well in inclusive spaces that commend us for good work, celebrate victories, foster innovation, and care about our satisfaction. "The company culture is about being human, being good to other people," said Logan Green, the founder of Lyft. "We recently did a survey of our drivers. 48 out of 50 said they preferred driving with Lyft because they said that passengers were friendlier." Whether hosting events in the office or ensuring that people leave your service with a smile, positivity can make a significant impact. 6. Never stop learning We can't stress enough how important it is to be a perpetual learner. "Starting a company is not always easy, but not a day goes by where I don’t learn something new." - Christina Mercando, Founder & Former CEO of Ringly ( Butkovic, 2017 ). Experienced CEOs stay informed. They take in new lessons from everyone they encounter, from staff to suppliers to mentors. Encourage innovation and experimentation among your staff to discover ideas you never would've had. 7. Remain persistent "You should be working on things that challenge you and excite you and things that you have to force yourself to stop doing to go to sleep at night—because that’s the only way that you can have a massive impact." said Dave Gilboa, co-founder and co-CEO of Warby Parker ( L.V. Anderson, 2016 ). How do we even describe the resilience required to run a startup? The challenges you'll weather? The setbacks you'll face? Every path to success is different, but persistence is a constant. As Gilboa's co-founding partner Neil Blumenthal said: "Always be tired." 8. Balance risk-taking and caution There's a delicate balance between taking risks and being cautious. If both are done in a calculated manner, you're more likely to balanced your way across the startup tightrope . Travis Kalanick, co-founder and former CEO of Uber, said the following about the risk it takes to get started: "Rather than taking lessons in how to become an entrepreneur, you should jump into the pool and start swimming" ( The Times of India, 2016 ). 9. Maintain mentorships Fresh perspectives, especially experienced ones, are invaluable assets to your startup. A mentor can help you jump leaps and bounds ahead in professional development. Experienced CEOs like Katia Beauchamp, founder of Birchbox, consistently seek guidance and learn from others: “I don’t think you just have one mentor; there are so many people we have the chance to meet, so I am constantly looking for new perspectives. There are definitely people I go to for the big questions, but mentors are there to be helpful. They aren’t there to give you the answers but to help you see that your perspective can answer the question." 10. Reflect on your personal goals Starting and maintaining a startup requires hours and effort unlike any other job. At the end of the day, it's important to reflect on how far you've come. Not only can you learn from your successes and mistakes, but realign with your original goals. "The biggest accomplishment in life isn't what you're paid; it's who you become." - Lori Greiner ( Kleckner, 2018 ). Greiner has reached her success through QVC and the ABC show Shark Tank. "I’ve achieved a certain amount of success, and now I’m thinking about the good things I can do." Successful CEOs engage with their community, address social responsibilities, and take the time to reflect on their personal transformation. "There is nobody who will drive your business like you." Who knows? Maybe articles will be quoting your startup advice someday. Summary - 10 Insights from Startup CEOs We hope these startup CEOs provided the insight you were looking for. In review: Embrace failure as a learning opportunity Keep a customer-centric mindset Remain adaptable & agile Focus on effective communication Nurture the company culture Never stop learning Be resilient Balance risk-taking and caution Maintain mentorships Reflect on your personal goals Kleckner, J. (2018, February 13). " 43 Lori Greiner Quotes on Succeeding in Life & Business ." Addicted 2 Success. L.V. Anderson (2016, March 02). " Spectacular Advice: How a Warby Parker CEO gets things done. " Slate. Marija Butkovic (2017, October 31). " WoW Woman in WearableTech | Christina d'Avignon, founder and CEO of Ringly. " Women of Wearables. Medhi, T. (2020, March 19). " 12 quotes by Snap Co-founder and billionaire Evan Spiegel to encourage entrepreneurs. " Your Story . Priya Rao (2022, October 27). " Harry’s Jeff Raider and Andy Katz-Mayfield: ‘We have a long-term vision'. " Glossy. The Times of India (2016, December 17). " Travis Kalanick: Uber India is run by Indians. How is it not local? " The Times of India. It's important for us to disclose the multiple authors of this blog post: The original outline was written by chat.openai, an AI language model. The content was then edited and revised by Lindey Hoak. " OpenAI (2025). ChatGPT. Retrieved from https://openai.com/chatgpt " BearPeak Technology Group is a software studio based in Boulder, CO, offering studio, startup, strategy, and staffing services. Get in touch with BearPeak for a free consultation at bearpeak.io/contact .

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