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THE BEARPEAK BLOG
Is Your Product Idea Too Complicated?
"A lot of companies become heavily married to finding out if their solution works rather than digging into whether they're actually solving the right problem," Trevor says. "Many founders interview customers hoping to validate an idea." He recommends that instead, they should be validating the existence, frequency, and importance of the problem itself. It's a subtle but critical difference.
Jul 83 min read
Adapting to Market Changes
Navigating a small business is a whirlwind on a normal day—what happens when chaos strikes? How can you predict the unpredictable?
Apr 2, 20254 min read
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